Birchbox's Ankita D'Mello on How DTCs Rival Traditional Brands & Website Re-Design
by Hugh Williams on 15th Jan 2019 in Podcast
In this edition of The DTC Podcast (formerly RetailTechReview), Ankita D'Mello, product manager at Birchbox, joins Lindsay Rowntree and Hugh Williams in the studio, discussing how page load speed is hurting retailers, why DTC brands are winning through search, and the process behind Birchbox's revamped website.
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