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  • Using Data and Intelligence to Drive Digital Scale for DTCs: Q&A with IPONWEB

    The DTC economy is exploding. To capitalise on the opportunity, DTC brands need to ensure they are set up for growth beyond what opportunities are available in walled gardens such as Facebook and Google. In this piece, Shane Shevlin (pictured [...]

    The DTC economy is exploding. To capitalise on the opportunity, DTC brands [...]

  • How DTC Brands are Using Programmatic for Business Growth

    DTC brands are usually digital-first in their nature and have ambitious growth targets – this means they need to acquire customers at speed and the best way to do this is through marketing, writes Lloyd Greenfield (pictured below), client partner [...]

    DTC brands are usually digital-first in their nature and have ambitious growth [...]