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Hugh Williams

Hugh Williams

Editor, FGB

Hugh Williams is Editor of FastGrowthBrands, where he edits and writes daily content focusing on challenger, direct-consumer and digitally native brands. He holds a Bachelor’s degree in History and Business from the University of Newcastle.

Articles by Hugh

  • Shopping on Social: Q&A with Shopify

    The way we research products is changing, with shoppers spending more time examining products through social channels. This has created an opportunity for brands to sell their products on the same platforms, making the buying process as simple as possible. [...]

    The way we research products is changing, with shoppers spending more time [...]

  • Becoming a Store of the Future – What’s Stopping You?

    The world of retail has reached a tipping point in the last few years. High-street retailers have been suffering at the hands of e-commerce; and the situation shows no sign of improving as we move further into 2018, with Toys [...]

    The world of retail has reached a tipping point in the last [...]

  • Leveraging Your Shoppers Most Recent Behaviours – Q&A with Rockerbox

    As creating a relevant, personalised experience for your customers becomes more important, there is an increasing gap in the market for technology that can identify and activate audiences based on their most recent online activity. This is what Rockerbox have been [...]

    As creating a relevant, personalised experience for your customers becomes more important, there [...]

  • Trump vs Amazon; Game of Mergers; Amazon to Rival Walmart’s Flipkart Bid

    RetailTechNews’ weekly Amazon Watch brings you some of the company’s biggest moves from the past seven days, analysing how the giant is revolutionising the retail space. In this week’s edition: Trump vs Amazon; Game of mergers; and Amazon to rival [...]

    RetailTechNews’ weekly Amazon Watch brings you some of the company’s biggest moves [...]

  • Launch of 'Branding to Store' Format; Yandex Launch New Payment Service

    RetailTechNews rounds up some of the biggest stories in the European retail technology space. In this week’s edition: TabMo & adsquare Launch ‘Branding to Store’ Ad Format; Yandex.Checkout to Provide Online Stores with Instalment Payments; and Shop Direct & Pindrop [...]

    RetailTechNews rounds up some of the biggest stories in the European retail [...]

  • The Power of Couponing; Millennials Turning to Online Reviews

    RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: The Power of Couponing; Millennials Turning to Online Reviews; and An Eggcellent Easter. The Power of Couponing Nearly two-fifths of U.S. grocery shoppers have bought more [...]

    RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. [...]

  • Understanding Your Customer Through Data: Q&A with Salesforce

    Despite the fact that we are producing more data than ever before, using this data to engage customers and drive sales is an ongoing challenge for retailers. In this Q&A with RetailTechNews, Chris Wood, vice president, UK retail, Salesforce, discusses [...]

    Despite the fact that we are producing more data than ever before, [...]

  • Beast from the East Causes Increase in Online Sales; John Lewis Closes Online Gap on ASOS

    RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: Beast from the East Causes Increase in Online Sales; John Lewis Closes Online Gap on ASOS; and Shifting Concept of Loyalty & Rewards. Beast from [...]

    RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. [...]

  • How Brands Can Compete with Amazon’s Incredible Data Value Exchange

    Amazon has reported tremendous growth in ad sales business and has huge ambitions for it. It wants to use all the data it’s collecting through both advertising and commerce customer transactions to inform a more personalised and more effective customer [...]

    Amazon has reported tremendous growth in ad sales business and has huge [...]

  • Don’t Innovate for Innovation’s Sake. Understand the Need for Change.

    Today’s retail environment is hyper-competitive; and retailers are under continuous pressure to stay relevant as consumer expectations evolve. Here, Luke Griffiths (pictured below), general manager, Klarna UK, explains why that means it’s crucial that retailers consider the shopping journey from browsing through [...]

    Today’s retail environment is hyper-competitive; and retailers are under continuous pressure to [...]