Mediarithmics' Graeme Finneberg Talks Reddit's DTC Strategy & Alibaba's Woes

allplants' JP Petrides

In this episode of The DTC Podcast, Graeme Finneberg, country manager, UK, Mediarithmics, talks to Lindsay Rowntree and Hugh Williams of DTCDaily about Reddit’s DTC ad strategy, and Alibaba’s struggles as a result of a hit to consumer confidence.